Local SEO HVAC

Seattle HVAC SEO Growth with 502% More Organic Traffic

This 4-month SEO campaign for HotWire Repair was designed to transform a low-visibility HVAC and appliance repair website into a stronger local and AI-search competitor across the Seattle market. The work included Google Business Profile optimization, NAP cleanup, service-area targeting, LocalBusiness and HVACBusiness schema, city-plus-service landing pages, semantic keyword clustering, FAQ restructuring, internal linking, E-E-A-T improvements, AEO, GEO, LLMO, entity SEO, and citation-ready content. By the end of the campaign, monthly organic traffic increased from 398 to 2,400, AI mentions grew substantially, 39 pages were cited across generative engines, and local search coverage expanded across numerous high-intent HVAC and appliance repair keywords.