Hi, I'm Ruhul Amin

I started in SEO back in 2013, almost by accident. I was helping a friend with their small online store, trying to figure out why nobody could find them on Google. After weeks of reading every SEO blog I could get my hands on, I implemented a few changes - and watched their organic traffic triple in 6 weeks.

That moment changed everything. I realized SEO wasn't magic; it was a learnable skill that could fundamentally transform how a business grows. So I went all-in. I took every certification I could afford, took on every project I could find, and learned by doing.

Over the next decade, I worked with hundreds of clients across 30+ industries. But the work I found most rewarding was always with local service businesses. Then AI changed everything — customers started asking ChatGPT "best plumber near me" and Gemini "which dentist in London has the best reviews." I saw immediately that Local SEO had to evolve. So I went deep on AEO, GEO, AIO, LLM SEO, and Zero-Click Optimization while keeping GMB and Map Pack at the core.

In 2019, I joined Upwork and built my reputation one project at a time. Today, I'm a Top Rated Plus freelancer with a 100% Job Success Score and 500+ completed projects. But the numbers matter less than the relationships — many of my first clients are still with me today.

What drives me is simple: I want local business owners to win — on Google Maps, in AI answers, in Zero-Click positions, everywhere their customers are searching. Local SEO combined with AI SEO is the most powerful equalizer in marketing right now. Done right, a single-location plumber can outrank national franchises and get recommended by ChatGPT before a competitor even appears.